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Amazon is Not Your Competitor; it is One of Your Marketing Channels
As a business in the increasingly crowded online marketplace, it’s hard not to look at Amazon and fail to see a behemoth competitor. Their long-term thinking has allowed them to dominate sectors including retail and cloud, streaming, TV and film production, and they’re even making moves on healthcare! That makes for a pretty powerful opponent…
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The Most Useful ERP Solutions for Your E-Commerce store
According to Euromonitor International, global market research giant and business intelligence provider, E-commerce is set to become the world’s largest retail channel by 2021. In fact, e-commerce retail sales have, over the last couple of years, surpassed those of brick-and-mortar retail outlets. Industry experts estimate that by 2021, 14% of all retail sales will come…
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How a Digital Agency Can Help You Convert Prospects Into Clients in 2019
You have generated a database of prospective clients, but how do you convert them into customers? Digital agencies can be impressively successful at lead generation. They go out there and collect details of would-be customers. More importantly, they can filter these leads and persuade the most qualified to buy from you. However, you need to…
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The Most Useful Shipping and Fulfillment Tools for Your E-Commerce Business
You have spent many days, weeks and months building the skeleton of your online store. You have burnt the midnight oil writing marketing and prospecting strategies. You are now about to launch your online business in earnest and are ready to make the first sale. The next most important step is thinking about your e-store’s…
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7 Key Benefits of Working with a Full-Service Marketing Agency
Marketing is undeniably a crucial aspect of running a successful enterprise. As such, business owners are usually in a dilemma whether to create an in-house marketing team or to hire a marketing agency to get the job done. Although dealing with in-house marketers is not a bad idea, it is not the best either since…
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