7 Key Benefits of Working with a Full-Service Marketing Agency
Marketing is undeniably a crucial aspect of running a successful enterprise. As such, business owners are usually in a dilemma whether to create an in-house marketing team or to hire a marketing agency to get the job done. Although dealing with in-house marketers is not a bad idea, it is not the best either since…
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Beginner’s Guide to Ecommerce SEO
On average, Google commands more than 3.5 billion searches a day. That’s over 100 billion searches a month. That gives you, the business owner, over a billion of reasons why you would want to position your company on the front page of Google. In fact, out of all the marketing strategies out there, SEO may…
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Google Launches New Look For ‘people also search for’ Search Refinements
Google is always refining their search results to give their users unrivaled experience whenever they are browsing the internet. The latest feature to be given a makeover is the ‘People also search for’ area, otherwise known as Knowledge Graph. As opposed to the previous design, Google has adopted a more alluring, boxed-in design for the…
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Essential Digital Marketing Strategies for 2018
Digital marketing has become a necessary and profitable marketing tool for any company these days. The growth in mobile technology has seen more and more people spending time on the internet. A digital marketing strategy is a plan to increase marketing efforts in the digital platforms. When digital marketing is done right it can increase…
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Top 5 Content Marketing Trends for 2018
Why would Apple, the world’s most valuable company by stock market valuation, be planning to spend $1B on content creation as reported by TechDigg? Well, other than wanting to catch up with NetFlix, Apple wants to stay relevant. To do that, Apple needs to keep the attention of its users, and the best way to…
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