Digital-Marketing-Blog
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Essential Digital Marketing Strategies for 2018

Digital marketing has become a necessary and profitable marketing tool for any company these days. The growth in mobile technology has seen more and more people spending time on the internet.  A digital marketing strategy is a plan to increase marketing efforts in the digital platforms. When digital marketing is done right it can increase…

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Top 3 Ways an Accounting Integration Solution Can Optimize Your Business in 2018 & Improve Your “After-The-Sale” Experience

As 2018 fast approaches, it’s time to reflect on the past year and look forward to making business improvements that will help you grow in 2018 and beyond. One important thing to investigate is how your eCommerce business performed “after-the-sale” in the past year, and how you can use accounting integration to make happier customers…

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Social-Proof
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How to Use Social Proof to Boost Your Brand Awareness

How do you get potential customers to gravitate to, adopt and stick to your brand? To boost public awareness of your brand, you need to improve positive sentiment towards your brand in your target market. This, in turn, will convince people to buy your product while inducing current customers to stick to it. Basing your…

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Top 5 Content Marketing Trends for 2018

Why would Apple, the world’s most valuable company by stock market valuation, be planning to spend $1B on content creation as reported by TechDigg? Well, other than wanting to catch up with NetFlix, Apple wants to stay relevant. To do that, Apple needs to keep the attention of its users, and the best way to…

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BC-vs-V
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Battle of the Ecommerce Platforms Chapter IV: BigCommerce vs Volusion

The basics This time around, we are looking at two market leaders: BigCommerce and Volusion. Am sure you are all waiting to see which one will win this face off. The winner is actually you, but how? Well, depending on what you sell, and your annual turnover (forecast maybe?) in both orders and value, you…

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