content-marketing
In:

Content Marketing Metrics That Matter

You probably know that content marketing is important. You also know that when properly executed, content marketing can help you attract the right audience and turn these into leads. However, how would you tell you are on the right track? Because one data point is not enough to successfully or satisfactorily tell whether your program…

read more
linkedin
In:

LinkedIn Lead Generation Ads Are Live – Everything You Should Know to Take Advantage of Them

LinkedIn has been a valuable platform for developing mutually-beneficial individual and b2b relationships for many years. Studies have shown that LinkedIn is a significantly more effective platform for generating leads than other social media sites like Twitter and Facebook. In fact, 77 percent of b2b marketers have stated that they have successfully used LinkedIn to acquire new…

read more

Say Hello!